Data Retention Policy for LoveWithSugar’s


This Data Retention Policy outlines the guidelines and procedures for the collection, storage, and retention of data related to traffic generated from Facebook to the LoveWithSugar website. LoveWithSugar is committed to ensuring the privacy and security of the data collected for analytics purposes. This policy aims to provide transparency about our practices and to comply with applicable data protection laws.

Data Collection

LoveWithSugar collects data related to traffic generated from Facebook to gain insights into user behavior and preferences. The data collected includes, but is not limited to:

  1. Referral Source: Information about the source of the traffic from Facebook.
  2. User Engagement: Metrics such as page views, time spent on the site, and interaction with specific content.
  3. Device and Browser Information: Details about the device used to access the site and the browser type.
  4. Demographic Information: Aggregated and anonymized demographic data when available.

Purpose of Data Collection

The primary purpose of collecting this data is to analyze and understand user behavior, improve the user experience on LoveWithSugar, and optimize content for our audience. The insights derived from the analytics help us make informed decisions to enhance our services, content, and overall user satisfaction.

Data Retention Period

LoveWithSugar retains the collected data for a specific period necessary to achieve the purposes outlined in this policy. The retention period for Facebook traffic analytics data is 1 year, after which the data will be securely deleted or anonymized.

Data Security Measures

LoveWithSugar is committed to safeguarding the collected data. We employ industry-standard security measures to protect against unauthorized access, disclosure, alteration, or destruction of the data. Our security practices are regularly reviewed and updated to ensure compliance with the latest security standards.

Data Sharing

LoveWithSugar does not sell, rent, or share personally identifiable information collected through Facebook traffic analytics with third parties. Any data shared will be in aggregated and anonymized form for reporting or business improvement purposes.

User Rights

Individuals whose data is collected have the right to request access, correction, or deletion of their data. For any inquiries or requests related to data privacy, please contact us at [email protected].

Policy Updates

This Data Retention Policy may be updated periodically to reflect changes in legal or business requirements. Any updates will be posted on the LoveWithSugar website, and users will be notified accordingly.

By continuing to use LoveWithSugar, you acknowledge and agree to the terms outlined in this Data Retention Policy.